Rich Snippets Video thumbnails work as rich

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Quality Backlinks With higher trust signals across your video other publishing sites will prefer providing quality backlinks It also encourages happy customers to refer to your service providing referral customers snippets with higher CTRs than standard snippets This makes it ideal when youre optimizing your content for search When working on rich snippets position your top products or service videos on highranking pages This way the organic traffic directly moves into the funnel as they browse through your free content If you are selling any product or service using ROS video testimonials could also help with conversions


You can also use these videos for social media management and build better social referral traffic Monetizing videos Once videos are positioned to attract sufficient traffic then monetize them You can use affiliate marketing to earn from videos Another India Phone Number way is to generate leads for other businesses through your website This way your videos showcase your quality of work for different clients and bring in potential customers who find value in your work For mediumsized publishers K page views a month you can check out ad networks like AdThrive or Mediavine Large publishers can hire their ad sales teams to fill ad inventory





Wrapping it Up If youre thinking about the best way to use videos in your publishing business then keep in mind the benefits of using videos Consider the pros and effectiveness of videos and present videos in multiple formats from incontent to sidebar videos Factor in the video as per your niche and put a plan to pull traffic via video And if you sell products or services use ROS video testimonials for conversions Remember to position your videos strategically to create a great user experience via search and social referral and benefit monetarily from the investment in videos.