This comes from the benefits that the marketplace

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In Vietnam, Lazada is the first e-commerce site to apply the marketplace model. Up to now, the marketplace is not only present on e-commerce sites but is also widely developed on social networks, apps,... Benefits of marketplace Although Marketplace is a new business model, its rapid development cannot be denied.  brings to stakeholders, specifically: Marketplace brings great benefits to all parties Marketplace brings great benefits to all parties For sellers When selling on the marketplace, you don't need to have your own website. Thanks to that, you will save on the costs of building a website, integrating a payment method and maintaining it.



Marketplace is responsible for promoting itself, and the better they do it, the more Email Data visibility you have. At this point, you can save significant advertising costs. Some marketplaces handle everything from delivery to payment and receive compensation for that part of the service. Therefore, doing business becomes much simpler and more convenient . You reach a lot of people , many of whom will be interested in buying your product. For customers There is a wider selection of items available than on retail company websites. Customers can compare features, see reviews and ratings, and find the seller with the best deals. Receive loyalty programs and bonuses from various merchants. Make informed purchasing decisions thanks to the marketplace's search filters . Therefore, you can quickly find the product or information you need. For owners A marketplace building company will act as an intermediary and only have to worry about maintaining and promoting its marketplace. Products, negotiations, and all other details are handled by the seller and buyer. The owner will gain significant profits by charging transaction fees.



They benefit from every transaction between buyers and sellers. Advantages and disadvantages of doing business on the marketplace Marketplace is increasingly asserting its position and advantages in business activities. Therefore, you need to research and understand the advantages and disadvantages of this model to make the right choice and do business effectively. Advantage Many individuals and businesses choose the marketplace to develop their online business and expand sales. Because doing business on the marketplace brings the following outstanding advantages : Reach a huge number of customers because the number of traffic on online trading floors is increasing.