Venmo used the Reels format to answer questions about cryptocurrency

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View this post on Instagram A post shared by Venmo Show off your products or services Want to boost product sales? Increase your service calls? Show people the benefits of what you offer with your Reels. Some Instagram Reels ideas for products include: Demonstrating your products in action Highlighting specific features Showing how to use your products For Reels about your services, you can try things like: Following a team member on a service call Showing how the team prepares for a service Capturing what your team does after a service is completed Scrub Daddy used a Reel to explain that their sponges can peel potatoes, calling attention to their products and showing off a neat feature.

View this post on Instagram A post shared by Scrub Daddy, Create a tutorial E-Commerce Photo Editing You have a lot of expertise in your line of work—or, at least, more than the average consumer. Use that knowledge to teach people how to do something related to your business. If you’re a plumber, make a quick video about how to unclog a drain. If you sell craft supplies, show people how to put together a project with items you sell (as Michael’s did in the Instagram Reel idea below).




View this post on Instagram A post shared by Michaels Stores (@michaelsstores) 7. Give tips related to your business Don’t stop at tutorials when you want to share your knowledge with potential customers. Give people tips to help them solve a problem or improve some aspect of their lives. What you might see as common sense is not actually that common among people outside of your industry. Homegoods, for example, shares some tips for decorating a room in their Instagram Reel. View this post on Instagram A post shared by HomeGoods (@homegoods) 8.